About Billy & Kimberley:
Billy and Kimberley Campbell are widely recognized as pioneers of the modern green burial movement in the United States and the originators of conservation burial. Through their vision and decades of dedication, they have helped shape the field today.
In 1996, they founded Memorial Ecosystems to permanently protect and restore ecologically significant landscapes through environmentally responsible burial practices. Two years later, they opened Ramsey Creek Preserve in South Carolina, the world's first conservation burial ground. Today, the preserve protects 78 acres of habitat, including more than a mile of creek frontage and more than 330 plant species, among them state-threatened and federally endangered species.
“We are honored to receive this award, and are thankful for the friends, colleagues and client families that encouraged us on this journey,” said Billy upon receiving the news. Drawing on his backgrounds in ecology and medicine, Billy envisioned a model that connected end-of-life care with conservation. He developed principles and best practices that became foundational to conservation burial, influencing early GBC certification standards and helping establish benchmarks that continue to guide burial grounds today.
Kimberley was equally essential to turning that vision into reality. She encouraged the launch of Ramsey Creek and saw the property as the ideal place to begin. While Billy focused on ecological protections, Kimberley shaped the experience families would encounter. She understood the importance of setting, ritual, and human connection, transforming burial spaces with greenery and touches she likened to “making a nest.”
As the day-to-day manager of Ramsey Creek, Kimberley guides families through some of life's most difficult moments with a gentle, low-pressure approach often described as “a walk in the woods.” Her commitment to compassionate care has helped create a cemetery that is welcoming and accessible. If Billy provided the science, Kimberley provided the art. Together, they demonstrated that successful conservation burial depends not only on ecological stewardship, but also on care, beauty, and community.
The Campbells' influence extends far beyond Ramsey Creek. They played key roles in the development of both the GBC and the Conservation Burial Alliance, helping build the GBC during its formative years and establishing it as a leading voice in the movement. For nearly three decades, their leadership, innovation, and enduring commitment have left an indelible mark on the green burial movement; establishing a legacy that continues to shape the future of environmentally responsible death care. For more information about Ramsey Creek Preserve, visit www.memorialecosystems.com.